Sephora
Headless PLP Rework
Sephora’s product listing page, rebuilt on a headless design system
The goal
Unify the experience and improve performance on the product listing page (PLP) by moving it to a headless design system.
What I did
- Redesign
- Led the full redesign of the PLP with our core design system components, making it consistent and reducing technical debt across the platform.
- User testing
- Ran in-depth user tests on mobile, focused on filtering and sorting. The findings shaped each iteration, for a smoother flow and filters that are easier to find.
- Country guidelines
- Wrote design guidelines for each country rolling out the new PLP.
- Design QA and accessibility
- As part of the cross-team Headless project, set up design QA and accessibility on the homepage and product pages.